About Aligned Financial Solutions
Strategic Financial Leadership Designed for
Growth & Profitability
At Aligned Financial Solutions (AFS), we believe that lasting growth starts with clarity, strategy, and alignment. We are a boutique consulting and advisory firm dedicated to helping small and mid-sized businesses across North America transform their financial operations into powerful drivers of profitability and sustainability.
Whether you're scaling, restructuring, or seeking stronger financial oversight, AFS provides high-impact CFO advisory and strategic financial planning tailored to your business reality.
Our Values
Alignment
Clarity
Integrity
Impact
Our Expertise
Alex holds an Executive Master in Strategy and Innovation from Saïd Business School at the University of Oxford, an MBA in Finance & Accounting from Regis University, and a Master of Financial Management from the University of Alberta. He is also a graduate of the Wharton School of Business CFO Program at the University of Pennsylvania.
Today, he leads AFS with the vision to deliver value beyond numbers, helping businesses make confident decisions backed by insight, structure, and strategy.
CFO advisory and fractional leadership
Financial management solutions
Strategic growth planning
Performance improvement and strategic alignment to support the long-term plan
Capital investment analysis and M&A due diligence
Meet Alexandre
Alexandre Sanford Barros
Founder & Finance Leader
Alex Sanford Barros is a Finance Practice Leader with over 20 years of experience in Industry and Consulting providing Advisory Services to SMEs across North America. He has an extensive experience in strategic financial management and performance improvement aligned with company’s growth plan. He has been working across different projects and positions in both private & public sectors supporting organizations within different industries.
Alex is considered a professional with innovative ideas providing solutions to improve business and finance performance for private organizations. He is specialized in strategy planning and financial management best practices and solutions including financial planning, reporting & analysis, budgeting & forecasting, costing & profitability, financial processes, internal controls & performance improvement. Holding a Master of Financial Management from University of Alberta – CA and MBA in Finance & Accounting from Regis University in Colorado - USA. He has also attended a CFO program from Wharton School of Business at the University of Pennsylvania, and he graduated in January 2024 with an Executive Master in Strategy and Innovation from Saïd Business School at University of Oxford – UK.
Alex has been working for private organizations in North America including Standard & Poor’s Ratings & Investment, PwC Consulting, Cargill Canada, and Business Bank Development of Canada Advisory Services as Finance Practice Leader in Western Canada.
Our Mission
We empower organizations to reach their full potential by delivering customized financial strategies, coaching, and performance tools that align operations with long-term business objectives. Our mission is to create measurable impact, not just on your bottom line, but across your people, your clients, and your community.